Kingly — Be the King of the Show

Terms & Conditions

Last updated: June 13, 2026 · Kingly, built and supported by Kingly Equine · Contact: admin@kinglyequine.com

These Terms & Conditions ("Terms") govern your access to and use of Kingly, built and supported by Kingly Equine ("the Service", "we", "us"). By creating an account or using the Service you agree to be bound by these Terms. If you do not agree, do not use the Service.

1. Eligibility

You must be at least 18 years old and able to form a binding contract to use the Service. By using it you represent that you meet this requirement.

2. Accounts

3. Description of the Service

The Service is a SaaS application that helps equestrian trainers and barns manage horse shows, horses, services, billing, feed plans, tasks, sub-accounts, and SMS notifications. Features may be added, changed, or removed at our discretion.

4. Acceptable Use

You agree not to:

5. SMS / Text Messaging Terms

Program description. Kingly sends transactional text messages to barn team members and clients who have opted in: task assignments, time-based task reminders, show and invoice notifications, veterinary record reminders, and account security codes (e.g., password reset).

Opt-in. By providing a mobile number through the Service — either directly or via your trainer with your consent — you agree to receive these messages. Consent is not a condition of any purchase. Owners are responsible for ensuring their team members have consented before adding their phone numbers.

For how we handle your phone number and opt-in data, see our Privacy Policy. Mobile opt-in data and consent are never shared with third parties or affiliates for marketing or promotional purposes.

6. Your Content & Ownership

All data you create within the Service (horses, shows, services, customers, invoices, logos, tasks, etc.) remains your property. You grant us a limited, non-exclusive license to host, process, and display this content solely for the purpose of operating and improving the Service for you. You are responsible for the accuracy and legality of your content.

7. Billing & Payments

If we offer paid subscription tiers, pricing and billing terms will be presented at the time of purchase. Subscription fees are non-refundable except where required by law. Owners are responsible for all charges incurred under their account, including any usage-based fees (for example, SMS notifications). Failure to pay may result in suspension or termination of access.

Payment handles you display on customer invoices (PayPal, Venmo, etc.) are for your relationships with your own customers. Kingly does not process those payments and is not party to disputes between you and your customers.

8. Third-Party Services

The Service uses third-party providers such as Twilio (SMS), SendGrid (email), Stripe (payments), MongoDB (database), and cloud hosting. Their terms and privacy practices apply to their respective processing. We are not responsible for outages or actions of these providers.

9. Disclaimers

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING WITHOUT LIMITATION WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. We do not warrant that the Service will be uninterrupted, secure, error-free, or that SMS messages will always be delivered.

10. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, IN NO EVENT WILL WE BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, REVENUE, DATA, OR GOODWILL, ARISING OUT OF OR RELATED TO YOUR USE OF THE SERVICE. OUR TOTAL LIABILITY FOR ANY CLAIM RELATING TO THE SERVICE SHALL NOT EXCEED THE AMOUNT YOU PAID US IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM, OR USD $100, WHICHEVER IS GREATER.

11. Indemnification

You agree to indemnify, defend, and hold harmless Kingly and its affiliates from and against any claims, damages, liabilities, costs, and expenses (including reasonable attorneys' fees) arising from your use of the Service, your content, or your violation of these Terms.

12. Suspension & Termination

We may suspend or terminate your access if you violate these Terms, abuse the Service, fail to pay, or if we are required to do so by law. You may stop using the Service and delete your account at any time. Upon termination, your data may be retained for up to 30 days in backups before being permanently deleted.

13. Governing Law

These Terms are governed by the laws of the State of Delaware, United States, without regard to its conflict-of-laws principles. Any dispute shall be brought exclusively in the state or federal courts located in Delaware, and you consent to personal jurisdiction there.

14. Changes to These Terms

We may update these Terms from time to time. The "Last updated" date at the top reflects the most recent revision. Material changes will be announced inside the app or via email to the main account holder. Continued use of the Service after the change becomes effective constitutes acceptance.

15. Contact

Questions about these Terms? Email admin@kinglyequine.com.