Pricing

One flat plan. The owner covers the fees.

No percentage of your invoices, no per-horse pricing. Here is exactly what Kingly charges, who pays it, and what the same payment costs on other rails.

7 founding spots left — sign up now: full Pro plan free until #101 joins, then 3 months free, then 50% off for 12 months.

Show Day

The show-day basics. No owner billing.

$99/ month

$990 / year billed annually

  • Shows with Horse Show Tracker class import
  • Horses & stall cards
  • Whiteboard checks & task types
  • Feed & packing lists with bag/bale math
  • Braid & band lists
  • Team roles, chat & push notifications
  • 150 texts / month
Claim a founding spot
Most popular

Barn

Bill owners and receive the full invoice — every time.

$149/ month

$1,490 / year billed annually

  • Everything in Show Day
  • Owner invoicing & prebills — whiteboard checks bill automatically
  • Pay links: card, Link & bank (ACH) — the owner pays the fees, the barn receives 100%
  • Owner Portal & payment receipts
  • Books, expenses, split shared expenses, per-show P&L
  • PDF & CSV exports
  • Vet records & health papers with expiry alerts
  • Home barn daily whiteboard & routines — billed monthly
  • 750 texts / month
Claim a founding spot

Pro

Everything, for programs that run on text and haul a lot.

$209/ month

$2,090 / year billed annually

  • Everything in Barn
  • Unlimited texts
  • Ask Kingly — AI help that knows your barn
  • Med-time alerts to the whole team
  • Hauling & trip billing with mileage
  • Bookkeeper seat (accounting-only login)
  • Year-end tax exports + QuickBooks Online export
  • Breeding records — mares, embryos, foals, billing & reminders
  • Spanish assistant app — grooms work in Spanish, you read it in English
Claim a founding spot

Founding member offer

Sign up now and you're a founding member.

  • Run the full Pro plan free — no card, no trial clock — until Barn #101 joins
  • Then 3 months free on any plan
  • Then 50% off the original price for 12 months — $49.50 / $74.50 / $104.50 a month instead of $99 / $149 / $209
  • A free month for every trainer you bring in
Claim a founding spot
7 spots left
93 of 100 founding barns in

The offer closes the moment Barn #101 joins. Every barn after that pays list price.

Unlimited horses and team members on every plan. Cancel any time; your data stays yours.

How Kingly charges

Four things. That's the whole list.

1
A flat monthly plan

The barn pays one subscription — Show Day, Barn or Pro. Unlimited horses and team members on every plan. Annual billing is 10× monthly (two months free).

2
A $4 fee per owner invoice

Kingly's only other charge: $4 per owner invoice, plus $2 for each additional horse combined on the same invoice. The owner pays it — it's shown on the invoice and added at the pay link.

3
Stripe processing, paid by the owner

Card 2.9% + 30¢ or bank (ACH) 0.8% capped at $5 — Stripe's published US rates. Kingly adds them to the owner's pay-link total, so the barn receives exactly the invoice amount.

4
Cash & checks

Nothing to process. The $4 Kingly fee is still a line on the owner's invoice; the barn collects it and Kingly bills the barn's card for those fees on the 1st of the next month. This begins when Barn #101 joins.

Who pays what, by plan

ChargeShow DayBarnPro
Monthly subscriptionBarn pays · $99 / moBarn pays · $149 / moBarn pays · $209 / mo
Annual option (2 months free)Barn pays · $990 / yrBarn pays · $1,490 / yrBarn pays · $2,090 / yr
Kingly billing fee — $4 per owner invoice, +$2 per extra horse combined on one invoice not on this planOwner pays · at the pay linkOwner pays · at the pay link
Stripe card processing — 2.9% + 30¢ not on this planOwner pays · added to the pay-link totalOwner pays · added to the pay-link total
Stripe bank payment (ACH) — 0.8%, capped at $5 not on this planOwner pays · added to the pay-link totalOwner pays · added to the pay-link total
Stripe Connect account & payout fees not on this planKingly paysKingly pays
Cash, check, Venmo or Zelle payments not on this planOwner pays · the $4 is a line on the owner's invoice. The barn collects it with the payment and Kingly bills the barn's card for those fees on the 1st of the next month. Starts when Barn #101 joins.Same as Barn.
Texts included150 texts / month750 texts / monthUnlimited texts
Horses & team members Unlimited Unlimited Unlimited

Worked example

One owner invoice, to the cent

Kingly grosses the pay link up so the barn receives exactly the invoice amount. The owner's total covers Stripe's processing and Kingly's fee — Kingly pays Stripe out of that, never the barn.

Kingly fee on this invoice: $4.00 ($4 first horse).

Paid by card or Link
Owner pays $3,094.03
  • Barn receives (full invoice)$3,000.00
  • Stripe processing$90.03
  • Kingly billing fee$4.00
Paid by bank (ACH)
Owner pays $3,009.00
  • Barn receives (full invoice)$3,000.00
  • Stripe processing$5.00
  • Kingly billing fee$4.00

Totals are rounded up to the next cent so the barn is never short. Stripe's own fee on the grossed-up total may differ from the "Stripe processing" line by a cent; Kingly absorbs the difference. Card rate applies to US cards; Stripe adds 1.5% for international cards.

Processing fees, side by side

What collecting the money costs you today

On every other rail the barn pays the processing fee out of the invoice. On a Kingly pay link the owner's total covers it and the barn receives the full invoice. Enter your numbers.

You bill $432,000 a year
Processing fees kept in your pocket: $15,147 vs. PayPal
Each owner pays $94.03 extra by card or $9.00 by bank on a $3,000 invoice (Stripe processing + Kingly's $4). The barn's processing cost on Kingly: $0.
How the owner paysPublished rateFee on $3,000Barn pays / year
PayPal — Goods & Services 3.49% + 49¢$105.19$15,147
QuickBooks Payments — card (invoiced) 2.99%$89.70$12,917
Stripe direct — card 2.9% + 30¢$87.30$12,571
Venmo Business profile 1.9% + 10¢$57.10$8,222
QuickBooks Payments — ACH 1%$30.00$4,320
Stripe direct — ACH 0.8%, capped at $5$5.00$720
Kingly pay link — card or bankOwner pays Stripe's rate + $4$0.00$0

Published list rates from each vendor's pricing page (links above). PayPal, QuickBooks, Stripe and Venmo rates are for US accounts; promotional or negotiated rates may differ. Cash and checks cost nothing to process anywhere — on Kingly a $4 fee per offline-paid invoice is a line on the owner's invoice, collected by the barn and billed to the barn on the 1st (begins when Barn #101 joins).

What trainers use today

Desktop billing + accounting + a payment app, in one phone app

SystemWhat it isSoftware priceOnline payments — who pays the fee
BarnManagerCloud barn managementEssentials $40 / mo · Pro $70 / mo (invoicing is Pro)Not published on the pricing page
QuickBooks OnlineGeneral small-business accountingSimple Start $38 · Essentials $85 · Plus $140 / moQuickBooks Payments: card 2.99%, ACH 1% — the barn pays
HiMARKSWindows desktop equine billingPricing on requestNone built in — checks, Venmo, PayPal
PayPal / Venmo aloneCollection only, no invoicing recordsFreePayPal 3.49% + 49¢ · Venmo Business 1.9% + 10¢ — the barn pays
Kingly BarnShow-day + owner billing in one phone app$149 / mo or $1,490 / yrOwner pays Stripe processing + the $4 Kingly fee at the pay link; barn receives the full invoice

List prices as published on each vendor's pricing page when this page was written; follow the links for current figures. Where a vendor doesn't publish a number we say so rather than guess.